Rooted ? Website ?️ Take their Shop Quiz
Rooted is a New York city based brand that sells house plants. Their mission is to reconnect people with nature, one houseplant at a time.
The Rooted Shop Quiz helps customers find the perfect plants. Plants are great for livening up a room, and creating a more positive nature filled environment, but people commonly have a tough time keeping their plants alive for very long. Rooted’s Shop Quiz does a good job at helping the customer avoid these potential issues by asking them a series of questions, such as if they have any kids, if they have pets, how much sunlight is in their house, if they are experienced plant caretakers, and how much they travel.
Rooted’s Shop Quiz is very beautiful and engaging because of the attention to brand and design. Every step of the way is full of fun gifs that highlight the consultation and make the experience fun.
In the beginning of the Shop Quiz Rooted asks for the customer’s email address so that they can subscribe them to their newsletter and send their recommendations via email for safe keeping. Customers who submit their email address are automatically synced to Rooted’s Klaviyo account and their answers are saved as custom properties Rooted can target via email campaigns and automations.
After submitting their email address and answering the questions, Rooted takes a moment to put together a personalized plant recommendation with the goal of connecting the customer with plants they are going to enjoy and can easily keep alive.
The customer can add the plants to their cart or click through to learn more about them on their individual product pages. Popular items such as potting mix, the pest control kit, and organic fertilizer spray, are suggested at the bottom of the personalized recommendations in case the customer is also in need of these.
All of the customer’s information is stored so that Rooted can use the customer’s answers and results to personalize their email, SMS, Facebook Messenger, and Facebook ad campaigns.
Use case:
Routine Builder
Industry:
Beauty
Integrations:
Shopify Facebook Ads Klaviyo
How customers find their Shop Quiz:
Site Header Home Page PromotionFooterFacebook Messenger Chat Embed
Techniques:
Welcome ScreenBuyer Persona SortingOpt-in for DiscountThinking Before Delivering Results
Walkthrough of the Muddy Body Shop Quiz: